CRM Services
💡 Tech & InnovationModerateAlso: customer database, client management software, contact management

CRM (Customer Relationship Management)

Definition

A CRM is software that organizes and manages all business interactions with customers and leads — storing contact details, job history, communication logs, and follow-up reminders in one place.

Common Questions

Real-World Example

An HVAC contractor uses their CRM to automatically remind them to follow up 30 days after every service call.

Why It Matters

CRM Services uses and recommends CRM tools to help trades businesses stay organized.

Related Terms